Requirements

• For better learning experience you may use laptop / mobile phone / pen and paper for taking notes
• highlighting important points
• and making summaries to reinforce your learning.

Description

Welcome to Executive Program: MicroMaster of Business Administration Micro MBA by MTF Institute

Purpose of that Program / Module
– cheat sheet / check list for work, business and learning
– MBA introduction or summary and recap
– short introduction to business management for building of career
– reminder for experienced managers
– providing of navigation framework for ability to deep dive

Plan:
– External Market Analysis
– Profit Model
– Cost & Loss Model
– Business Assets
– Business Structure
– Dynamic Control

Course provided by MTF Institute of Management, Technology and Finance

MTF is the global educational and research institute with HQ at Lisbon, Portugal, focused on business & professional hybrid (on-campus and online) education at areas: Business & Administration, Science & Technology, Banking & Finance.

MTF R&D center focused on research activities at areas: Artificial Intelligence, Machine Learning, Data Science, Big Data, WEB3, Blockchain, Cryptocurrency & Digital Assets, Metaverses, Digital Transformation, Fintech, Electronic Commerce, Internet of Things.

MTF is the official partner of: IBM, Intel, Microsoft, member of the Portuguese Chamber of Commerce and Industry, and resident of the incubator “The Fintech House of Portugal”.

MTF is present in 208 countries and has been chosen by more than 380,000 students.

Course Authors:

Igor Dmitriev

Education:

I. MBA, The Boston University, USA,

II. Master of Science at Engineering (Technical) Management, The State University of New York at Buffalo, USA,

III. Six Sigma Black Belt

Expert at Banking (>16 years), FinTech & Digital (>12 years), Experienced Manager (>12 years) with successful track of records at personal and corporate entrepreneurship

More than 12 years at worldwide banking groups such us Societe Generale, Raiffeisenbank

Experience at roles: CEO, Head of Business, Chief Digital & Marketing Officer, Head of Digital Transformation and Channels, Head of Products and Marketing

Innovating Business Leadership: The MTF Institute’s Micro MBA Journey

In the volatile landscape of business and entrepreneurship, pursuing an Micro MBA at the MTF Institute stands out as an innovative and strategic choice. The institute’s curriculum, grounded in cutting-edge frameworks and practical case studies, provides a unique and comprehensive approach to business management education.

Introduction of MTF Business Canvas Framework and Importance of Business Analysis

The ability to strategically analyze and plan is the bedrock for sustainable success. Business success linked with the crucial importance of analyzing businesses at both strategic and operational levels, and everyday regular planning and business analysis.

1. The Strategic Imperative: Unlocking Business Potential through Analysis

1.1. The Power of Strategic Analysis:

At the heart of strategic business management lies the power of analysis. Strategic analysis serves as the compass guiding organizations through the turbulent seas of market dynamics, competition, and evolving consumer behavior. Regular planning and business analysis empower leaders to make informed decisions, seize opportunities, and proactively address challenges.

1.2. Fueling Strategical Development:

Strategic development is a continuous journey, and analysis acts as the driving force. Through systematic examination of external opportunities, threats, market trends, and internal capabilities, organizations gain insights that inform strategic decisions. Regular planning ensures alignment with overarching objectives, fostering a culture of adaptability and innovation.

1.3. MTF Business Canvas in Strategical Planning:

The MTF Business Canvas, a comprehensive tool marrying both Dynamic and Static Frameworks, becomes a useful asset. Managers can employ this canvas to visualize and strategize the entire business ecosystem. External opportunities and threats, internal strengths and weaknesses, and the continuous cycle of improvement come to life, offering a holistic view for strategical planning.

2. Harnessing the Power of Dynamic Data and Operational Insights

2.1. Operational and Sales Statistical Data: A Treasure Trove:

Beyond strategic analysis, the operational heartbeat of a company lies in its data – the operational and sales statistical insights that shape day-to-day decisions. Understanding the nuances of this data is pivotal for driving efficiency, optimizing processes, and ensuring a robust operational foundation.

2.2. The Strategic Value of Operational Data:

Operational data unveils inefficiencies, highlights areas for improvement, and guides resource allocation. Regular analysis of this dynamic information enables managers to make real-time decisions, respond to changing market demands, and keep the company agile in the face of operational challenges.

2.3. MTF Business Canvas and Operational Data Integration:

In the MTF Business Canvas, the integration of operational data is seamless. The Dynamic Framework, with its focus on continuous improvement, aligns perfectly with the dynamic nature of operational data. Managers can leverage this integration to optimize processes, enhance efficiency, and proactively address operational bottlenecks.

3. Navigating the Business Seas with MTF Business Canvas

3.1. The Static Framework:

The left side of the MTF Business Canvas introduces the Static Framework, encapsulating external opportunities and threats. Here, managers can meticulously analyze market trends, consumer needs, and the entire value chain. It serves as a foundational map for strategical planning, ensuring that business initiatives align with the broader market context.

3.2. The Dynamic Framework:

On the right side, the Dynamic Framework takes center stage. It embodies the operational heartbeat of the company, delving into profit modules, cost structures, and the dynamic interplay of business assets. This framework is where managers can fine-tune their operational strategies, ensuring that day-to-day activities contribute to the overarching strategic goals.

3.3. Integration for Holistic Management:

The beauty of the MTF Business Canvas lies in its integration. It unifies strategical insights from the Static Framework with the dynamic operational realities of the business. Managers can use this canvas to not only formulate robust strategies but also to execute them with precision, leveraging the power of both static and dynamic analyses.

Mini MBA programs have gained significant popularity in recent years as a valuable educational option for both employers and experts seeking to enhance their careers or start their own businesses. These condensed, focused programs offer a taste of traditional MBA coursework without the time and financial commitments required by full-length MBA programs. Here’s why Mini MBA programs are important for building careers and businesses:

1. Skill Enhancement: Mini MBA programs provide participants with a comprehensive understanding of key business principles, such as finance, marketing, strategy, and leadership. This knowledge equips individuals with the skills necessary to excel in their current roles or transition into new ones. Employers can benefit from employees who possess a broader skill set and can contribute more effectively to the organization’s success.

2. Cost-Effective: Mini MBA programs are typically more affordable than full-length MBA programs, making them accessible to a wider range of professionals. This affordability allows individuals to invest in their education without incurring substantial debt, making it a viable option for those looking to advance their careers or start their own businesses.

3. Time Efficiency: Many professionals cannot commit to the two-year duration of a traditional MBA program due to work and personal commitments. Mini MBA programs are designed to be completed in a shorter time frame, often a few months, making it possible for individuals to balance their education with their existing responsibilities.

4. Networking Opportunities: Mini MBA programs often bring together a diverse group of professionals from various industries and backgrounds. This diversity fosters valuable networking opportunities, enabling participants to connect with peers, instructors, and industry experts. Building a strong professional network can open doors to new career opportunities and potential business collaborations.

5. Entrepreneurial Skill Development: Mini MBA programs are particularly beneficial for aspiring entrepreneurs. They offer insights into business planning, finance, marketing, and strategy – all critical aspects of launching and running a successful business. Entrepreneurs can use the knowledge gained from a Mini MBA program to make informed decisions and navigate the complexities of entrepreneurship.

6. Adaptability and Continuous Learning: In today’s rapidly changing business landscape, adaptability and continuous learning are essential. Mini MBA programs provide participants with up-to-date knowledge and skills that can help them stay relevant and competitive in their careers. Employers value employees who are committed to ongoing learning and development.

7. Career Advancement: For employees looking to advance within their organizations, a Mini MBA can be a valuable asset. It demonstrates a commitment to professional growth and can make individuals more competitive for promotions and leadership positions.

8. Confidence Building: Mini MBA programs can boost the confidence of both employees and aspiring entrepreneurs. Knowing that you have a solid foundation in business concepts and strategies can empower you to take on new challenges and seize opportunities.

Mini MBA programs offer a cost-effective, time-efficient, and comprehensive way for both employers and experts to enhance their skills, advance their careers, and build successful businesses. Whether you are seeking career growth within an organization or aiming to launch your own venture, a Mini MBA program can provide the knowledge and confidence needed to achieve your goals in the dynamic world of business.

Who this course is for:

• Course for any who want to build a career at management
• business and entrepreneurship.
• Purpose of that Program / Module- cheat sheet / check list for work
• business and learning- MBA introduction or summary and recap- short introduction to business management for building of career- reminder for experienced managers- providing of navigation framework for ability to deep dive
• “Innovating Business Leadership: The MTF Institutes Micro MBA Journey In the volatile landscape of business and entrepreneurship
• pursuing an Micro MBA at the MTF Institute stands out as an innovative and strategic choice. The institutes curriculum
• grounded in cutting-edge frameworks and practical case studies
• provides a unique and comprehensive approach to business management education.”
• Introduction of MTF Business Canvas Framework and Importance of Business Analysis The ability to strategically analyze and plan is the bedrock for sustainable success. Business success linked with the crucial importance of analyzing businesses at both strategic and operational levels
• and everyday regular planning and business analysis.
• 1. The Strategic Imperative: Unlocking Business Potential through Analysis 1.1. The Power of Strategic Analysis: At the heart of strategic business management lies the power of analysis. Strategic analysis serves as the compass guiding organizations through the turbulent seas of market dynamics
• competition
• and evolving consumer behavior. Regular planning and business analysis empower leaders to make informed decisions
• seize opportunities
• and proactively address challenges.
• 1.2. Fueling Strategical Development: Strategic development is a continuous journey
• and analysis acts as the driving force. Through systematic examination of external opportunities
• threats
• market trends
• and internal capabilities
• organizations gain insights that inform strategic decisions. Regular planning ensures alignment with overarching objectives
• fostering a culture of adaptability and innovation. 1.3. MTF Business Canvas in Strategical Planning: The MTF Business Canvas
• a comprehensive tool marrying both Dynamic and Static Frameworks
• becomes a useful asset. Managers can employ this canvas to visualize and strategize the entire business ecosystem. External opportunities and threats
• internal strengths and weaknesses
• and the continuous cycle of improvement come to life
• offering a holistic view for strategical planning.
• 2. Harnessing the Power of Dynamic Data and Operational Insights 2.1. Operational and Sales Statistical Data: A Treasure Trove: Beyond strategic analysis
• the operational heartbeat of a company lies in its data – the operational and sales statistical insights that shape day-to-day decisions. Understanding the nuances of this data is pivotal for driving efficiency
• optimizing processes
• and ensuring a robust operational foundation. 2.2. The Strategic Value of Operational Data: Operational data unveils inefficiencies
• highlights areas for improvement
• and guides resource allocation. Regular analysis of this dynamic information enables managers to make real-time decisions
• respond to changing market demands
• and keep the company agile in the face of operational challenges.
• 2.3. MTF Business Canvas and Operational Data Integration: In the MTF Business Canvas
• the integration of operational data is seamless. The Dynamic Framework
• with its focus on continuous improvement
• aligns perfectly with the dynamic nature of operational data. Managers can leverage this integration to optimize processes
• enhance efficiency
• and proactively address operational bottlenecks. 3. Navigating the Business Seas with MTF Business Canvas 3.1. The Static Framework: The left side of the MTF Business Canvas introduces the Static Framework
• encapsulating external opportunities and threats. Here
• managers can meticulously analyze market trends
• consumer needs
• and the entire value chain. It serves as a foundational map for strategical planning
• ensuring that business initiatives align with the broader market context.
• 3.2. The Dynamic Framework: On the right side
• the Dynamic Framework takes center stage. It embodies the operational heartbeat of the company
• delving into profit modules
• cost structures
• and the dynamic interplay of business assets. This framework is where managers can fine-tune their operational strategies
• ensuring that day-to-day activities contribute to the overarching strategic goals. 3.3. Integration for Holistic Management: The beauty of the MTF Business Canvas lies in its integration. It unifies strategical insights from the Static Framework with the dynamic operational realities of the business. Managers can use this canvas to not only formulate robust strategies but also to execute them with precision
• leveraging the power of both static and dynamic analyses.